Trademarks

Bluebell ® & Bluebell ™

Bluebell Dental Practice Limited, a company incorporated in England with company registration number 07129904 and its registered office at 140 Tomswood Hill, Ilford, Essex, England, IG6 2QP in relation to the protection and enforcement of its intellectual property rights. Any infringement would lead to a claim and follows the Practice Direction on Pre-Action Conduct (a copy of which can be found at www.justice.gov.uk).

Please see link to Intellectual Property Website

https://trademarks.ipo.gov.uk/ipo-tmowner/page/search?id=148080&domain=1

Bluebell is also the proprietor of numerous trademark registrations in the UK protecting the following trade marks:

  • “BLUEBELL” (word mark);
  • “BLUEBELL DENTAL” (word mark);
  • ‘BLUEBELL DENTISTRY, AESTHETICS & LASER’ logo (figurative mark); and
  • ‘BELL’ logo (figurative mark)

(the Trademarks).

Bluebell is also the proprietor of corresponding trade mark registrations in the EU and other territories. By way of further background in relation to this matter:

  1. Bluebell started trading as a dental practice in 2003, under its registered company name of Bluebell Dental Practice Limited;
  2. Bluebell filed an application at the UK Intellectual Property Office to register the word mark “BLUEBELL” in March 2012 (UK00002615960). This was registered in September 2012 and subsequently renewed in March 2022;
  3. Bluebell subsequently filed an application at the UK Intellectual Property Office for the series word marks “BLUEBELL” and “Bluebell” in July 2021 (UK00003674298). This was registered in December 2021;
  4. Bluebell filed an application at the UK Intellectual Property Office for the word mark “BLUEBELL DENTAL” in July 2021 (UK00003674279). This was registered in December 2021;

It is of great importance to Bluebell that it protects and maintains the integrity of the Trade Marks. In doing so it must ensure that third parties do not damage the Trade Marks, take unfair advantage of them, or use them without authorisation.

Bluebell use of the Trade Marks in the manner stated above is not authorised and flagrantly infringes our registered rights. Bluebell cannot permit this anyone to conduct business and therefore requires to cease all use of the Infringing Mark.

In the event that proceedings become necessary (which may be issued and served without further notice to you), the remedies available to us include an injunction, delivery up or (at our option) destruction of all infringing products, damages or an account of profits, legal costs and interest. 

Our organisation holds the registered trademark for the use of this name in dentistry and healthcare services. This information is readily verifiable on the Intellectual Property Office website. As the exclusive trademark holder, any use of this name constitutes a clear case of misrepresentation and trademark infringement.

 You are required to take the following actions within the next 14 days:

  • Remove all references to the trademarked name from your business, including but not limited to signage, websites, social media, advertisements, and any other materials.
  • Take down your website, social media and any company or business names that are registered.
  • Provide us with written confirmation that the name has been removed and will no longer be used in any capacity.

Failure to comply with this demand within the specified timeframe will result in us initiating legal proceedings to enforce our intellectual property rights. Please be aware that this may result in significant legal costs for your organisation. We urge you to address this matter promptly to avoid unnecessary escalation. Should you have any questions or require further clarification, do not hesitate to contact us directly and we look forward to your immediate compliance.